ECOM 500 RGC Data Management Analytic & Business Intelligence Discussion

Select an international organization, outside of the KSA, that utilizes Business Intelligence (BI) and provide a brief description (e.g., mission, vision, values, and industry) of that organization. Then, address the following questions:

• How does the organization use BI?
• What benefits and drawbacks does this organization encounter when using BI?
• How might your current or a past employer use BI?

Embed course material concepts, principles, and theories, which require supporting citations along with at least two scholarly peer reviewed references supporting your answer. Keep in mind that these scholarly references can be found by conducting an advanced search specific to scholarly references.