MKT 100 Marketing Week 6 Discussion 1

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“Product Branding and Packaging Concepts” Please respond to the following:

  • Describe one (1) product that you are familiar with and suggest a new packaging concept for this product . Explain why you believe your proposed change(s) will increase product sales. Record your ideas in a video (three [3] minutes or less) on your laptop or phone and upload it to the discussion post. Include the actual product in the video if possible. If you do not have access to the equipment necessary to complete a video post, you may answer the discussion in a traditional written post. For help on creating a video discussion post, click here.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 10 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

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